1632 Broadway, New York, NY | Directions 1001940.761441 -73.983796
Neighborhoods: Theater District - Times Square, Midtown
Worse Pricing Scam – As a New Yorker, I'm shamed to say that this store shows THE WORST of New York City to worldwide tourists by engaging in deceptive pricing (other than the few products they put in the display window, mainly to attract uninformed tourists, everything is 300-700% of retail price), illegal price fixing, hardball selling, derogative customer treatment, and no refund policy. An unsuspecting friend of mine was asked for $75(!) for a $12 earphone (iLUV i201), and after several rounds of negotiation, bought it for $35. As she realized the scam in and brought it back the same day, three shameless salesmen tried to bully her and made jokes. The business model is clearly "one-shot deals only", since almost all customers are out-of-town tourists, and will never be able to fight back. I'm going to file a NYC consumer rights complaint against the place to the city regulatory agency, contract Metro and AMNewYork journalists to expose the scam, and hire a lawyer on pro-bono basis to file a suit against the practice.
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