Feel like royalty--and look like it too--with dazzling hand-picked diamonds set in gold, titanium and platinum.. In Short Orlando boasts bragging rights for Shane Co.'s first store in Florida. Near the Mall at Millenia, this upscale privately-owned jewelry retailers imports diamonds direct to keep prices manageable. Elegant bauble displays including diamonds, rubies and pearls span the clean modern interior, with helpful but never pushy sales people guiding your purchase. Sip a complementary coffee or bottled water while you shop, and sample a chocolate-dipped cookie with Shane's logo.