Gastonia >General Merchandise Stores > Target
197 S New Hope Rd, Gastonia, NC | Directions 2805435.260720 -81.153689
A thought for Company Strategic Teams – The plan for a new Target store location should have had additional research. Very conjested area. They should have laid the store out with checkouts serving particular areas (grocery). He is an approach I would take as a strategic location planner. Put the idea out there first and allow time for people in the area to comment on pros and cons. The people living in the community clearly understand what obstacles move them from one store versus another. This would be better than a focus group. Let people drive some ideas that will keep from having disappointments later that could cut deep into sales. Get buyin from the customer first and the customer will gladly come even with minor disappointments.
Target's New Super Store in Gastonia – I visited the new store to check out their grocery section, hoping they would be competitive with Walmart; however, the first thing I realized was that I had to walk the entire width of the store to get to the grocery section. Second, there is no special check out area and exit on that end of the store. So I had to walk all the way back to the main entrance. They sould have the checkouts in the center of the store....not on one end only. Too much walking for me. My feet and legs won't stand up to all the walking.
The grocery section was not as good as I expected it to be.
In my opinion, the store is too big! The entrance is not all that good either. Upon leaving, without purchasing anything, I had to wait through 3 light changes at the traffic light on Franklin Blvd. to make a left turn.
I most likely will not go back to the store. The area is just too congested for me. I liked their old location and set up much better.
Big disappointment for me overall.
With its low prices and huge selection, this is truly a one-stop-shopping mecca. – In Short
Red-shirted salespeople guide shoppers through the bright, well organized stores. From housewares to lawn care, Target stores are always clean and welcoming. And with clothing lines by Mossimo and Isaac Mizrahi and housewares designed by noted architect Michael Graves, it satisfies budget-conscious college students and as well as young families.
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